AdPriva Tag

One line of code and your site becomes verifiable, privacy-first ad inventory.

The AdPriva Tag is a lightweight JavaScript snippet that publishers embed on their sites or apps.

It enables proof-backed ad serving without cookies, trackers or hidden identifiers.

Why Use the Tag?

• Simple integration → One script, as easy as Google AdSense.
• Proof generation → Automatically issues ViewProofs (verified views) and ClickProofs (verified clicks), tied to Engagement Proofs.
• Privacy-first → No cross-site tracking or personal data sharing.
• Flexible formats → Supports banners, native and video placements.
• Backfill support → Fallback ads when no AdPriva demand is available.

Installation

Add this snippet inside or just before :

<script async src="https://cdn.adpriva.com/tag.js"
  data-site="YOUR_SITE_ID"
  data-zone="ZONE_ID">
</script>

Or use defer if you prefer ordered execution:

<script defer src="https://cdn.adpriva.com/tag.js"
  data-site="YOUR_SITE_ID"
  data-zone="ZONE_ID">
</script>

• data-site → your publisher site ID (from dashboard).
• data-zone → placement zone ID (e.g., banner_300x250, native_feed_1).
• async → fastest load.
• defer → predictable order.

Placement Options

• Banner ads → standard sizes (300×250, 728×90, 160×600).
• Native ads → adapt seamlessly to your site’s design.
• Video ads → instream & outstream supported.
• Custom placements → define flexible containers for unique layouts.

Proof Integration

• ViewProofs → generated when an ad enters view.
• ClickProofs → generated when a user clicks.
• Explorer logging → All proofs are visible in the AdPriva Explorer.
• Publisher dashboard → Track proofs + earnings in real time.

Privacy & Compliance

• No cookies, fingerprinting or hidden trackers.
• Designed for GDPR, ePrivacy and CCPA.
• GPC (Global Privacy Control) → support planned for browser signals.
• AdPriva ID integration → Always honors user opt-in/out.
• No personal data ever collected → Only cryptographic receipts.

Advanced Options

• Backfill/fallback → Serve default or house ads when no demand.
• Local serving → Self-host the Tag script to reduce latency and bypass ad blockers.
• Custom events (beta) → Trigger proofs for defined actions (e.g., scroll depth, video play).

The AdPriva Tag transforms any site into fraud-proof, privacy-first ad inventory, proof-backed and ready to earn.