Publishers
Bots flood the web with fake traffic, and black-box analytics give you no way to prove what’s real.
AdPriva flips the model giving you cryptographic proof that your traffic is real, human and consented, ready to share with partners and auditors.
Why Publishers Choose AdPriva
- Proof-Backed Traffic → Every view and click generates a cryptographic proof that your traffic is genuine and human.
- Fraud Protection → Bots and fake interactions cannot generate valid proofs, so inflated traffic is excluded by design.
- Immutable Snapshots → Delivery logs are sealed in tamper-evident snapshots, ensuring accountability.
- Privacy-Compliant → Built for GDPR, ePrivacy and CCPA. No cookies, no surveillance, no hidden risks.
- Trusted Reporting → Transparent receipts and verifiable certificates replace black-box reporting, reducing disputes.
- Public Verification → Every proof is independently verifiable in the AdPriva Explorer.
How It Works
- Integration → Add the lightweight, headless AdPriva Tag for quick setup or use the SDK for deeper integration.
- Capture → Each page view and interaction generates a cryptographic receipt (ViewProof, ClickProof or ConsentProof).
- Validation → Every proof is checked in the verification layer against consent and human-signal rules.
- Tamper-Evident Snapshots → Daily sealed logs ensure delivery records cannot be altered later.
- Anchoring → Proof batches are validated with zero-knowledge proofs and anchored on-chain for tamper-evidence.
- Verification → Anyone can re-check any proof in the public AdPriva Explorer.
AdPriva vs Traditional Traffic Tools
| Category | Traditional Tools | AdPriva |
|---|---|---|
| Trust | Self-reported, unverifiable numbers | Proof-backed, independently verifiable |
| Fraud | Vulnerable to bots & click farms | Engagements proven with cryptographic proofs |
| Privacy | Cookie tracking, compliance risk | Privacy-first, GDPR/ePrivacy/CCPA aligned |
| Transparency | Black-box reporting | Transparent receipts + tamper-evident proofs |
| Verification | No independent audit | Public Explorer, anyone can re-check |
Key Features for Publishers
- Fraud Prevention → Cryptographic receipts for every view and click. ZKP validation across proof batches. Tamper-evident snapshots for delivery logs.
- Proof of Traffic → Verifiable evidence that your traffic is real, human and consented. A stronger trust signal for partners and auditors.
- Transparent Tools → Real-time reporting dashboard with verifiable receipts. Exportable certificates for audits and reconciliation. Daily snapshot logs seal the record.
- Regulatory Compliance → Designed for GDPR, ePrivacy and CCPA. No cookies or surveillance. Transparent consent records and preference receipts.
Why AdPriva Delivers Better Results
- Provable Traffic → Cryptographic proofs back every view and click, so your numbers stand up to scrutiny.
- Reduced Disputes → Receipts and certificates replace guesswork.
- Independent Verification → Anyone can re-check your proofs in the public Explorer.
- Stronger Partnerships → A privacy-first, provable approach builds long-term trust with partners.
- Flexible Integration → The headless Tag works on any site, integrated directly or via SDKs.