Incident Response & Transparency
Even with rigorous audits and cryptographic safeguards, no system is immune to risk.
AdPriva ensures rapid containment, minimal disruption and full accountability whenever issues arise.
Workflow
- Detection → Continuous monitoring flags anomalies (failed proofs, fraud spikes, unusual API activity).
- Classification → Events triaged as Low / Medium / High severity.
- Containment → Isolate systems, suspend fraudulent proofs/payouts if needed.
- Investigation → Root-cause analysis using tamper-evident logs & proof trails.
- Resolution → Patch or rollback verified code. Proofs & settlements re-validated before payout.
- Communication → Updates via Transparency Portal + direct notices to affected parties.
Transparency Measures
- Status Page → Real-time uptime & performance.
- Incident Reports → Public summaries for High-severity issues (timeline, root cause, fix).
- Explorer Reconciliation → Impacted proofs flagged & corrected in AdPriva Explorer.
- Audit Trails → Immutable logs & Merkle snapshots preserved for regulators.
- Post-Mortems → Lessons integrated into future updates.
Examples
- Proof validation outage → Delayed but reconciled proofs.
- Fraud injection attempt → Invalid ClickProofs excluded before billing.
Why This Matters
- Advertisers → Never lose spend to silent failures.
- Publishers → Clear, fair communication on earnings.
- Users → Rewards always safe, transparently reconciled.
- Regulators → Evidence of responsible governance.
With clear incident response and radical transparency, AdPriva ensures that even during disruption, trust is preserved and accountability is provable.