Phase 1 – Core Proof Engine & MVP | Q4 2025
- Core ZK Proof Engine: view, click, conversion, reward proofs.
- AdPriva Tag for publishers.
- AdPriva ID App (iOS launch: encrypted profiles + reward wallet).
- Core dashboards: Advertiser + Publisher.
- OpenRTB 2.6 proof extensions (beta, programmatic DSP compatibility).
- AI-powered contextual ad matching (privacy-preserving, v1).