Phase 1 – Core Proof Engine & MVP | Q4 2025

  • Core ZK Proof Engine: view, click, conversion, reward proofs.
  • AdPriva Tag for publishers.
  • AdPriva ID App (iOS launch: encrypted profiles + reward wallet).
  • Core dashboards: Advertiser + Publisher.
  • OpenRTB 2.6 proof extensions (beta, programmatic DSP compatibility).
  • AI-powered contextual ad matching (privacy-preserving, v1).