Phase 2 – Trust, Scale & Ecosystem | 2026

Phase 2 is about making the proofs checkable by anyone and easy to adopt. This is where each item stands today.

Batch anchoring on Horizen. Every 5 minutes, new proofs are grouped into a Merkle tree and the root is anchored through Anchor.sol. This replaced the earlier plan of one snapshot per day.
Public Explorer. explorer.adpriva.com lets anyone look up a proof, a batch or an anchor without an account.
Validity scoring. Every view proof gets a validity score and a verdict, published with the proof. See Proofs of Engagement.
Traffic certificates. Portable Verification Certificates can be downloaded from the console for any date range.
Consent certificates. Sealed, anchored evidence of consent given on a web form, including Consent Evidence certificates that can be verified offline. See Consent Certificates — Quickstart.
WordPress plugin. Available on WordPress.org. It connects a site with one click, loads the tag and shows a traffic summary in wp-admin.

Enforcement. Verdicts are recorded in shadow mode and do not block or exclude anything. Turning enforcement on is a separate, gated decision.

Batch zero-knowledge verification on zkVerify. Retired on 2026-10-16. New view batches are anchored directly on Horizen, and batches anchored before 2026-09-28 keep their zkVerify attestation. See Legacy: zero-knowledge step.
On-device proof generation in a consumer app. The consumer app is being retired; proofs are sealed on AdPriva’s server.