The Three Proof Pillars

AdPriva is built on Three Proof Pillars, the foundation of trust for publishers, users and auditors.

1. Bounded-Use Proofs → Traffic data is only processed within user-approved categories.

   No creepiness, no hidden profiling.

2. Consent Receipts → Cryptographic records of user choices ensure preferences are respected.

   Proof that consent is real, not assumed.

3. Tamper-Evident Snapshots → Immutable proof logs create auditable trails for every traffic batch.

   Transparency baked into the protocol.

Together, these pillars replace surveillance with trust, integrity and accountability.